I have often been asked (mostly by students) what I would recommend them to read in terms of Place Branding & Marketing. I have put together a short list of recent articles (I have not included mine), that I find useful. If you have anything to add (not your own please), I’d be happy to update it in regular intervals:
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Ares Kalandides Berlin Bogota branding call for papers Cathy Parker city tourism Conference country brand Creative Cities creative economy creative industries crisis culture design economic development gentrification Germany Greece growth Hamburg Image informal settlements Institute of Place Management International Place Branding Conference Journal of Place Management and Development Mihalis Kavaratzis nation branding NEMONA Neukölln place Place Branding Place Development Place Identity Place Management Place Marketing planning public space sustainability sustainibility tourism urban planning urban regeneration urban space UtrechtCategories
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Posts I Like
Top Posts & Pages (last 48hours)
- Interview on Place Branding
- Tokyo | The 'Creative' Capital of 'Cool Japan'
- De-mystifying the hype about Dubai
- Raw material from Brazil's favelas on its way to Europe's nightclubs
- 'Made in Germany' in times of globalisation
- High Line New York City: When Green Becomes Gold
- Curitiba: Latin America's Green City
- Under African Skies, Day 2: Informal Settlements
- Pop-up urbanism – a new term?
- Parks and gardens in Berlin as community spaces - Part 1
- Guest article: Medellín, The World´s Most Innovative City of 2012
- ...if we were asked today to rebrand Greece
Places. ·
