Tag Archives: Institute of Place Management

by | 18/02/2013 · 09:31

Some thoughts on the Place Management and Place Branding Conference at Manchester Metropolitan University

The old Dunlop factory in Manchester

The old Dunlop factory in Manchester

by Ares Kalandides

Back to everyday life after almost a week in Manchester, I will try to write down my thoughts on the conference while they’re still fresh. One reason I enjoyed it immensely was that it was organized almost entirely by Prof. Cathy Parker from the Manchester Met, so that I could relax and be part of it. 100 delegates from several continents spent two intensive days (not to mention the nights) together talking, discussing, presenting and arguing over place management, place marketing and branding. Here are some of the things I got from it: Continue reading →

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by | 19/06/2012 · 09:12

Website is online: Place Management and Branding Conference in Manchester 2013

Link to site: Place Management and Branding Conference.

Place branding, place management, place marketing, strategic spatial development, public-private place partnerships, all synonyms describing one thing – the application of business principles to place.  The language and conventions of business have spread across the world, to places of all scales, from district centre management through to nation branding.  This widespread extension of market principles to places (districts, towns, cities, regions, countries and even continents) is not without critics, with many economists explaining that it is firms that compete not places. Nevertheless, those charged with place leadership chant the mantra of place competition, hence the expanding business of place. Continue reading →

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by | 26/04/2012 · 17:12

3RD INTERNATIONAL PLACE BRANDING CONFERENCE and 2ND INTERNATIONAL PLACE MANAGEMENT CONFERENCE

Conference venue: The new Business School of the Manchester Metropolitan University.

Manchester Metropolitan University 13th-16th February 2013

The Business of Place: Critical, practical and pragmatic perspectives

Conference Chairs: Professor Cathy Parker and Dr. Ares Kalandides

Place branding, place management, place marketing, strategic spatial development, public-private place partnerships, all synonyms describing one thing – the application of business principles to place.  The language and conventions of business have spread across the world, to places of all scales, from district centre management through to nation branding.  This widespread extension of market principles to places (districts, towns, cities, regions, countries and even continents) is not without critics, with many economists explaining that it is firms that compete not places. Nevertheless, those charged with place leadership chant the mantra of place competition, hence the expanding business of place.

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by | 17/06/2011 · 08:00

Mediterranean Tourism Conference

in:polis | urbanism in cooperation with the School of Tourism and Hotel Management (Akdeniz University Antalya) are happy to announce the first edition of the Conference “Destination Management and Branding in the Mediterranean Region” to be held in Antalya in April 2012. Departing from the ongoing economic and political crisis in the region, we will discuss the role of sustainable tourism. Accordingly bearing the title “Sustainable Tourism in Times of Crisis,” the first edition of this conference will aim at a broad understanding of the complexity of tourism, ranging from topics like marketing and management to ecologic and social challenges and conflicts. Also, the conference will enrich the dialogue between various actors from different disciplines and different parts of the Mediterranean region by discussing the role of governance and networks as well as the impacts of tourism on society and culture. The exchange between the participants about best practice examples can result in a common understanding of sustainable tourism that will function as the base for further thoughts about destination management and branding.

Visit our conference website for further information about themes and subthemes here.

Please find the first Call for Papers here. The exact venue and the fees will be announced shortly.

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by | 12/03/2011 · 09:07

Journal of Place Management and Development | Volume 4 issue 1 – Special Issue

Published: March 2011
Special Issue: Selected Papers from the 2nd Place Branding Conference Bogota, Colombia, January 2011
Guest editors: Ares Kalandides and Mihalis Kavaratzis

Two years ago, in 2009, we dedicated a special issue of the Journal of Place Management and Development (Vol. 2 No. 1) to the re-evaluation of the discussion on city marketing and place branding. We reviewed and collected a number of papers that, we believed, contributed to a better understanding of the terms, but also identified several open questions for further research: how do we conceptualise place branding/marketing and what is this thing so easily labelled place identity? How are these linked to place management and development or, in a different context, how are they related to product marketing, promotion and branding? The seven articles included in this special issue, dedicated to the 2nd International Place Branding Conference in Bogota, Colombia, 20-22 January 2011, take one step further towards clarifying the above… (From the Guest Editorial by Ares Kalandides and Mihalis Kavaratzis)

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by | 23/02/2011 · 14:07

Place and Place Management

by Ares Kalandides

I was browsing through the site of the Institute of Place Management to understand how they define it and found the following definiton (which I re-write in my own words): Continue reading →

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by | 14/02/2011 · 12:55

Prof. Cathy Parker’s comments on the Bogota conference

“…Well firstly the language of place branding, coming from branding and, therefore, focusses on the positive and the controllable. So it is conceptually ‘vacant’ when it comes to the ‘messy’ and often ‘crap’ bits of places, and also the importance of partnership and coordination in the orchestration of actions (Kavaratzis, 2008). Continue reading →

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by | 13/02/2011 · 09:50

Report: 2nd International Place Branding Conference | 20th – 22nd January 2011 in Bogota

by Ares Kalandides

The Georg Simmel Centre for Metropolitan Research together with in:polis organized the 2nd International Place Branding Conference The Search for Place Identity in Bogotá Colombia 20th – 22nd January 2011. Approximately 100 participants from all over the world spent 3 days discussing theory, methodology and implementation of Place Branding in an international and interdisciplinary context.The conference was a step further towards not only understanding how to brand places, but especially what it is we are doing. Here is what I got from the conference:

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