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Portas Pilots - One Year On

Reblogged from Prof Cathy Parker's Blog:

There’s been a lot in the news this week about the Portas Pilots – so here is a round up and my view on some of the key issues that have been discussed.

Why have the Portas towns got high retail vacancy rates?

There are some forces of change that work on a national or even international level, affecting all town centres, such as the recession - people have less money to spend and e-commerce - more of people’s spend takes place on-line.

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Twelve English towns that have been chosen to participate in a scheme known as The Portas Pilots, designed to help to rejuvenate their shopping areas. The towns will implement ideas put forward by retail expert and television personality Mary Portas. The government will make £1.2m available to fund the schemes. Professor Cathy Parker comments on the project:

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Gardens in the City (III): Political guiding principles in green planning

Bild Strategie

Strategie Stadtlandschaft: Senatsverwaltung für Stadtentwicklung Berlin

by Markus Kather

The city of Berlin created a Strategie Stadtlandschaft (strategy for urban green spaces) to secure and qualify open spaces within the city. Its three main principles are beautiful, productive and urban nature. Keeping our focus on participation and community-building in urban gardening (see blog posts on community gardening and allotments), I want to have a closer look at productive and urban nature and see, how these political guiding principles impact the actual city. Continue reading

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Covered market revival: Markthalle IX in Berlin

by Ares Kalandides

Nikolaus Driessen’s eyes sparkle when he talks about his venture. At the café in the old covered market in Kreuzberg (Markthalle IX) you can see he’s at home. Merchants come by and offer him little things: a chocolate muffin and a green drink that looks as if it came right out of a Dr Seuss story, but turns out to be a herb smoothie (don’t try it). Around us a subdued market life: three elderly Turkish gentlemen (“they’re here, at the same place every day”), coffee at the good old German Wurst stall (“that’s Inge and she’s been here for at least 20 years), the bakery (“best cakes in town”) and playing children in a small playground. Continue reading

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Piacenza ha bisogno di un brand? / “Does Piacenza need a brand?”

Reblogged from in Loco:

Click to visit the original post

Massimo Giovanardi

In Italia è molto raro scorgere il brand territoriale come tematica dibattuta all’interno di una campagna elettorale o più in generale nel dibattito politico. Un paio di anni fa ricordo un documento programmatico di Matteo Ricci, presidente della Provincia di Pesaro Urbino, in cui si parlava di branding territoriale. Per il resto, a parte dozzine di loghi turistici lanciati ogni stagione estiva, non vi sono tanti altri esempi.

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Symbolic planning or simply unnecessary?

By Mihalis Kavaratzis

In a series of vivid and well-argued recent posts to this blog, Ares Kalandides has talked about the relationship between urban planning and city branding using the city of Athens, Greece as an example.  There was a distinction between symbolic planning (i.e. the shiny projects with obvious city branding potential -  in this case Panepistimiou St.) and local-improvement planning that is attempting to solve ‘real’ problems of the city in the sense of making life for (part of) the city’s population better (in this case Phylis St.). Let me start by stating my agreement with the argumentation and, to an extent, with the distinction. Continue reading

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